2012 Mobile Excellence Awards

Special 2012 Mobile Excellence Award Honors: Humanitarian Award

Global Poverty Project, 2012 Global Citizen Festival produced by AEG Network LIVE

Industry Star

Airpush
Cellfish Media
Disney/ABC Television Group
Snapcuts
WOWee ONE for WOWee ONE Pro

Best Mobile Ad Network

Airpush
Fiksu, Inc. / Fiksu for Mobile Apps
Tapjoy, Inc.

Best Mobile Innovator

Aha by Harman
StrikeAd, Wrestlemania, Kobo App Download
Turkcell, Farmer Package

Best International

Small Cell Solution, Data-only Femto Service: SK Telecom, Contela, Mindspeed
Paywast, Social Media Networking for Speak With Your Finger
Turkcell GENCAVER

Best Retail/Commerce Solution for Mobile

Plastic Mobile, Air Miles Goes the Extra Mile
Plastic Mobile, Pizza Pizza iPhone Ordering App
Walmart

Best Overall Company or Product in Mobile Entertainment

Aha by Harman
Fandango
Mercedes-Benz, Research & Development, North America
Sony Pictures Entertainment’s for Crackle Mobile App

Best Entertainment Integration for Mobile

Bravo Digital Media, Top Chef Judges’ Table
Disney/ABC Television Group, WATCH Disney
MobiTV, Inc.

Best Mobile Games

Dynamic Pixels, Goal Defense
Electronic Arts, The Sims FreePlay
Endemol USA, XARM Extreme Arm Wrestling Mobile
Fox Digital Entertainment, Ice Age Village

Best Mobile Music

CBS Interactive, Grammy’s Live App
Cellfish Media, Bandsintown
Muve Music

Best Entertainment Related Marketing Campaign

Bunim—Murray Production, The Controller Battlefield 3
Fishlabs Entertainment, Sports Car Challenge for Volkswagon Group, China
Mojiva, Chronicle Bu-ray Mobile Campaign for 20th Century Fox Home Entertainment

Best Original Content for Mobile

Initiative Arby’s, Need a Rueben Now Syndrome
NBC News Mobile
Sony Pictures Entertainment’s Crackle Mobile App

Best Content Extension Made for Mobile

Bravo Digital Media, Top Chef 9
Disney/ABC Television Group, Mickey Mouse Clubhouse Road Rally Appisode
E! Entertainment, Fashion Police App
Hipcricket for Lionsgate, The Hunger Games Mobile Campaign
TMZ for iPad and TMZ for Tablets

Best Mobile Application for Entertainment

Fandango
Marvel Entertainment, Marvel AR
Snapcuts
TMZ for iPad and TMZ for Tablets
Univision Interactive-Univision App

Best Mobile Entertainment for a Sports Category

Electronic Arts, FIFA 12
LA Kings, for LA Kings Mobile App for LA Kings Hockey Club
StepLeader, Duck Commander iPhone App
Vibes Media, Wrestlemania XXIX Sweepstakes

Best User Experience for Mobile

CNET Mobile
E! Entertainment, E! Online
ImagineOne Mobile for Flex Belt Mobile Sites
TMZ for iPad and TMZ for Tablets
USA Today iPhone 2.0 App

Best Mobile Product

MHL Consortium, Mobile High-Definition Link, MHL Technology Standard
Ministry of Defence, Singapore, My IPPT Fitness App
Samsung, Samsung Galaxy SIII
Wilson Electronics, Sleek 4G-V
WOWEE One Pro

Best Mobile Utility Application for a Smartphone or Tablet

Aha by Harman
Bloomberg TV+
Brainshark, Inc., for SlideShark iPad app
McAffee Mobile Security 2.0
Vonage for Vonage Mobile

Best Delivery Platform for Mobile

CBS Interactive, CBS This Morning IOS App
EachScape, Inc
LIA: Liberated Intelligence & Analysis | LIA Software Platform
Mercedes-Benz, Research & Development, North America

Best Technology Breakthrough

Airpush
AT&T Inc, Self Optimizing Network
Atmel, XSense
Broadcom, 5G WiFi Family of Chips
MACH, Data Roaming Engine

Best 2nd Screen Experience for TV on Mobile or Tablet

E! Entertainment, Opening Act App
Shazam, Shazam for TV
Yahoo! IntoNow

Best Mobile Video

AdColony for Scion tC Release Series
GIVIT
VANTRIX, Bandwidth Optimizer
Zumobi, Zumobi Brand Integration Platform